Up to date Adobe 9A0-412 exam

New Questions 2

An analyst has a business requirement to report on video engagement of visitors who arrive via paid search on a mobile device compared with visitor via paid search on tablet.

What should the analyst create to meet this business requirements?

A. Two segments (visits from paid search and mobile and visits from paid search and tablet) and apply to the video report to show the comparison

B. A data warehouse report with the following metrics/dimensions: video name, video length, mobile, tablet, paid search, visits

C. A data warehouse report with the following metrics/dimensions: video name, video completion rate, mobile, tablet, paid search, unique visitors

D. A single segments (visits from paid search, mobile and tablet) and apply to the video report to show the comparison

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New Questions 3

The analyst needs to deliver a daily report that details a full list of the most popular products as they were sold by their merchandising categories categories. Products can belong to multiple merchandising categories and sub categories.

Which statement below best explains why the daily scheduled delivery of a report direct from Adobe Data Warehouse would be a better choice that scheduled report from Adobe Analytics Reports?

A. Adobe Data Warehouse can provide all combinations of products, categories and sub categories

B. Adobe Data Warehouse can provide better data visualization in a delivered report

C. Adobe Data Warehouse is the only location where reporting drill downs can occur

D. Adobe Data Warehouse is the only tool that can deliver scheduled daily reports

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New Questions 4

Please answer the question using the segment in the exhibit.

Which statement is true regarding the segment if u201cvisitu201d was changed to u201chitu201d?

A. The segment population will decrease

B. The segment population will increase

C. The number of product views will be less than two

D. The number of product views will be greater than two

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New Questions 5

An analyst wants to create a segment to measure all instances of organic search from Google for use in the Entry Pages report.

How should the analyst create this segment?

A. Use a segment container of u201cvisitoru201d, where Search Engine - Natural = u201cGoogleu201d

B. Use a segment container of u201chitu201d, where Search Engine - Natural contains = u201cGoogleu201d

C. Use a segment container of u201chitu201d, where Search Engine - Natural = u201cGoogleu201d

D. Use a segment container of u201cvisitoru201d, where Search Engine - Natural contains = u201cGoogleu201d

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New Questions 6

In the image of the funnel shown in the exhibit, which statement is true if the number of orders doubles?

A. Average orders per click-through increases

B. Average revenue per order increases

C. Average revenue per click-through decreases

D. Average orders per checkout decreases

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New Questions 7

An analyst needs to deliver a Workspace to the members of the executive team on a weekly schedule. The members of this executive group do NOT for Adobe Analytics or the Adobe Marketing Cloud.

How should the analyst schedule the weekly delivery of this Workspace to this executive group?

A. Create an u201cExecutiveu201d publishing list and send to that group

B. Add the executiveu2021s email addresses directly in the recipients field and send

C. Create a new u201cExecutiveu201d user group and send to that group

D. Add the executiveu2021s email address to an existing user group and send

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New Questions 8

The analyst needs to create a virtual report suite for traffic to the site where visitors are from a specific city. Once this virtual report suite is configured features will be available to the analyst? (Choose two.)

A. Create retroactive reporting for the virtual report suite

B. Create a real-time reporting for the virtual report suite

C. Create classification for use only in the virtual report suite

D. Create a user group, restricting access to the virtual report suite

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New Questions 9

An analyst needs to create a report in which the user can drill down from the marketing channels of the Last Touch Marketing Report to the Product then to the SKU (eVar1) report. The user should be able to access the report from their web browser at any time and change dates and metrics.

Which reporting option enables the user of the report to perform these tasks?

A. Adobe Report Builder

B. Adobe Data Warehouse

C. Adobe Analytics AdHoc Analysis

D. Adobe Workspace

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New Questions 10

The social media manager sent an email to the analyst claiming that the latest report received has a lot lower conversion attribution to the organic s channel than expected. The analyst started to investigate and saw the information shown in the exhibit in the marketing channel manager:

What step should the analyst take next?

A. Examine the report of question as the marketing channel manager has no effect on the social organic conversion attribution

B. Suggest adding a new organic social channel to the rule set as it is missing

C. Investigate the conversion tracking as the marketing channel manager is set correctly.

D. Explain to the social media manager that the last period had a low traffic from organic social

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New Questions 11

Using the Adobe Analytics suite of tools, which two tools should an analyst use to identify abnormalities in a given report? (Choose two.)

A. Segment comparison in Workspace

B. Anomaly detection in Adobe Analytics Reports

C. Tracking code in Adobe analytics Reports

D. Processing Rules in Adobe Analytics Admin

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